Author Archive for Bobby Darnell

Bobby Darnell is the founder and Principal of Construction Market Consultants, Inc., An Atlanta based management consulting group specializing in business development, sales, marketing and profitability as well as executive placement for the Architectural, Engineering and Construction industry.

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Pay Attention When You Are Picking Tomatoes

There was a time, many, many moons ago, when as a student in business school, I could have walked you through all the steps that explain how money gets transferred from a check you wrote at your local store to that very same store receiving the money represented by said check. Understanding that process was [...]

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Three Ways To Effectively Discriminate

Discrimination, to many, seems like such a toxic word. Ask someone, “Do you discriminate in running your business?” and you will more than likely get a quick, “Absolutely not!” for a reply. Naturally, I am not talking about the kind of discrimination where you will not provide someone an opportunity because you don’t like the [...]